What Dye Happy means

What it means to be happy has been pondered for literally thousands of years.

Socrates (469-399 BC) believed happiness is achieved through self-knowledge, that happiness flows not from physical or external things like bodily pleasures or wealth and power, but from living a life that’s good for your soul.

Dye Happy embodies this view as a statement and a suggestion. It says I'm happy doing what makes me happy. You can too. Try it.

The Philosophy

Knowing who you are and what makes you happy is a life time effort because you're complicated and life's complicated and change is constant. You need a philosophy to keep your bearings.

Build your philosophy using what you learn through experience and from wise people in your life. Dream the life you want doing what makes you happy, then pursue your dream and with your soul.

We determine who we are by what we do, so get on with it.

The LogoDye Happy Logo

The yin yang symbol from ancient Chinese philosophy symbolizes how seemingly opposite or contrary forces are actually complementary, interconnected, and interdependent.

Dye Happy is so simple it makes people wonder. It's a beautiful conversation starter. Interesting people will be drawn to you when they see Dye Happy. They want to be enlightened.

The Inspiration

Our Dye Happy brand was partially inspired by my first encounter with the optimistic messaging in the lifestyle brand Life is Good.

Van GoMy Mom the artist went cross country with her dog in a VW Camper Van in the early 90s, her last hurrah before marriage and kids. I grew up with stories and pictures from her trip.

I was with her when she saw Life Is Good's Van Go shirt. She smiled and laughed and said Van Go. Van Gogh. Get it. 

I didn't, but she bought it and wore it all the time because it made her happy. That memory is part of why I like creating things that make people happy.